The 10 commandments of print

Juan Señor, President of global media consultancy Innovation Consulting, gives his ten pressing concerns for print…   1. PRINT DEAD? JUST A FABLE As new technologies arise, we love to conjure up and highlight fables, including the idea that print is dead. It’s not. The notion that one medium kills another is simply not true. […]

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Paper made from sustainable forests is needed to start the paper cycle

The Paper Cycle cannot begin without new fibre from trees. Recycled fibres degrade after several uses and the paper industry needs fresh fibre from responsibly managed forests to keep the renewable cycle going. Here are the facts to be considered: In choosing your paper you must consider its full life cycle and not just the […]

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Facebook launches print campaigns

While some marketers believe spending their advertising dollars on digital platforms is the Holy Grail, social media giant Facebook has launched a number of print campaigns. Apple, Google, Facebook, LinkedIn, Airbnb, Uber plus a host of other tech brands have built their huge businesses using digital marketing. So why are they turning to print to […]

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Foils Ain’t Foils

I fondly recall my visits to the local newsagent in search of the perfect greeting card for my mother. Almost always I would reach towards the ones with the most ‘bling’ as this would certainly elicit the best ‘Oh!’ response from Mum and as a result produce a great return on my investment – the […]

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our new white ink print

Digitalpress are super excited about our new white ink printer. We offer the best single pass white ink printing.   Breakthrough Innovation Digitally print white ink many stocks, in one pass with superb results. Make your next creative project cut through with whiteinkprint. Increased Luminosity Make full colour images stand out on darker backgrounds using dark stock to […]

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NEW to Digitalpress My little Photobook

‘My Little Photobook’ iphone app launched to transform iPhone photos into beautifully printed little photobooks.   ‘My Little Photobook’ is a joint venture between Sydney’s Digitalpress owner Theo Pettaras and Melbourne-based IT and prepress professional, Tim Lucke. Both are respected experts in their own fields. The idea of the app came about from a desire […]

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