The invite glows when exposed to UV light acting as a signature of its authenticity.

The complete Castrol Invitation with box-like casing, which enhances their Professional range.

Randem Media designed this outstanding invite.

We won a gold award!

At last Friday’s NSW Printing Industries Craftsmanship Awards, Digitalpress was awarded a Gold medal in the category of Print Innovation – well done to the DP team!

We collaborated with our client Randem Media to produce an invitation of unparalled print innovation that utilises ground-breaking technology. The rebrand of Castrol Professional also extended into the enhancement of their Professional range. Their most premium oil, Castrol EDGE Professional, glows when exposed to UV light acting as a signature of its authenticity. This attribute served as the inspiration for the invitations where a similar effect was produced through the use of UV inks.

For more information on Randem Media go to randem.com.au

The GASAA Printovation Awards are a celebration of innovation, creativity and high quality in print. Returning in their second year of the awards, to recognise and reward Australian print professionals pushing the boundaries of print at a consistently high standard across five categories including wide format, offset/web, digital (non-variable), digital (variable) and general.

The Printovation Awards are organised by the Graphic Arts Services Association of Australia (GASAA), a not-for-profit business association for firms in the graphic arts industry offering creative and print services and supplies.

We were delighted to win the Digital (Non-Variable) Category Award for ‘A Night to Shine’ Invitation. We dazzled the judges with our high-quality, exclusive event invitation for a leading hospitality group. The judges said “a brave and creative campaign with a mystery component that is bound to capture the imagination of the intended guests. A clever use of UV inks, substrates and wide format inkjet technology. The UV light accesory added a fun element to the unique invitation which also allowed for smart cross branding for Digitalpress. A reminder that print exist in a world of other media” — thanks guys!

You can learn more about the other winners here

*Copy excerpts via GASAA/Printovation website.