The paper industry is a leading recycler, and with local collecting systems improving, it is anticipated that it will increase its recycling rates further. It is estimated that, with improved recovery, reduction in landfill can be achieved. In fact, paper is recycled more than any other household item. –ABS Waste Management and Transport Use, 2009 […]
The Paper Cycle cannot begin without new fibre from trees. Recycled fibres degrade after several uses and the paper industry needs fresh fibre from responsibly managed forests to keep the renewable cycle going. Here are the facts to be considered: In choosing your paper you must consider its full life cycle and not just the […]
It’s myth that paper production is energy intensive and has a high carbon footprint, in fact, paper has one of the lowest carbon footprints… According to the Australasian Industry Paper Industry Association Ltd, Pulp Paper & Print is one of the smallest emitters of the major industry sectors on the planet, responsible for just 1.1% […]
While some marketers believe spending their advertising dollars on digital platforms is the Holy Grail, social media giant Facebook has launched a number of print campaigns. Apple, Google, Facebook, LinkedIn, Airbnb, Uber plus a host of other tech brands have built their huge businesses using digital marketing. So why are they turning to print to […]