The rise of B2B print media

Discover why B2B is one of the few areas of publishing and marketing that’s on the up. (Clue: it’s all about trust)   In these turbulent times, magazines and newspapers are fighting hard to maintain circulation and share of attention in an increasingly fragmented media landscape. But while the consumer titles chase after the increasingly […]

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The Coffee Cup Conundrum

With over seven million cups going to landfill every day, having your daily coffee is turning into a serious environmental problem. So what’s the solution?   A few years ago, the most pressing concern of most high street coffee drinkers was whether the bored-looking barista had spelt their name right. Now, in a new era […]

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4 New Year’s resolutions for your business in 2019

  The year end is a natural time for planning, so why not write some goals for the year ahead? Here are 4 great resolutions to get your started – and tips on how to keep them. 1. We will prioritise customer experience Did you make your customers feel special this year? Research shows that […]

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What your branding says about your business

The choices you make about style, tone, look and feel are the blueprint of your brand. Here’s how they reflect your business personality.     Colour When considering your business branding, colours are often the first thing that springs to mind. There are some established associations between colour and mood. Everyone’s associations are slightly different […]

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Bringing Print to Life:

Print always has value. It communicates. It intrigues. It helps to tell a story. Sometimes, however, you want print to deliver more. Augmented Reality can meet that request by creating a link between print and other media to extend a story, add more information, or add some fun! Augmented Reality can be implemented in several […]

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Your definitive guide to Greeting Card trends

  When it comes to trends for Greeting Cards and Stationery, the playing field is always changing. Taking inspiration from every corner, the trends in paper change as quickly as the clothes in our wardrobe. It can be a minefield – and if you’re a stationery designer, how do you know where to begin? Personalisation […]

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FEATURED PROJECT: Sydney Siege memorial

  The Sydney Siege memorial boxed book: Remembering Katrina and Tori, was designed and produced for The Department of Premier and Cabinet, is possibly one of the most important printing projects Digitalpress has embarked on. These memorial books and clamshell boxes were produced as a commemorative gift by the NSW Government for the family of […]

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This Paper Is Designed to Feed Bees

  The world’s bees are in danger. Pesticides, disease, and habitat and food source loss have caused bee populations to dwindle for years. To bring back these vital pollinators, one company is proposing an unusual solution: paper. The biodegradable Bee Saving Paper is made with glucose and contains seeds from the bee-feeding flower lacy phacelia […]

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The Reason ‘Going Paperless’ May Not Be the Greenest Option

When people find out that I advise companies on responsible sourcing of forest products, most immediately light up with excitement to share how their workplace is “green.” Usually without fail, what makes these workplaces “green” are initiatives to go paperless. And we’ve all received emails that include a line at the bottom encouraging you to […]

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10 reasons why catalogues are a marketing powerhouse

People engage through stories. They respond when inspired. While merchandising still matters, presenting your products in story form helps connect the reader to your brand on an emotional level to inspire action. Studies show that consumers enjoy reading magazine-like catalogues. That’s why they spend time engaging with them. In fact, the average time spent looking […]

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